Fundraising Ideas: Network Marketing

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The face of fundraising has changed drastically since its conception. During the late 19th/early 20th century, the fundraising process required organizations, even widely recognized ones such as the YMCA and United Way, to rely on prosperous business leaders within the neighborhood to help support their cause. When fundraising, individuals representing these organizations were left with no other choice but to meet with respectable members of the community and ask for donations, a very straight forward method that is no longer considered an acceptable procedure as it once was. Continue Reading…

Fundraising Ideas: Donor Loyalty

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When people think about fundraising ideas, they tend to think in dollar amounts. Most fundraisers focus on earning money for the short term and completely disregard the long term. This is where the idea of donor loyalty comes in. Any non profit organization or charitable cause depends on their donations to fund their efforts. Donor loyalty can play a key factor in this. Continue Reading…

Fundraising Ideas: Why People Don’t Donate

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Fundraising is an essential process for any organization that wishes to promote their worthwhile cause to the general public. By fundraising, not only are you making others aware of the goals you are trying to accomplish; you are also increasing your chances of attracting potential donors who share your sentiments and want nothing more than to support you in your efforts. One, however, must be realistic throughout this entire process and acknowledge the fact that although some individuals will gladly offer donations, there are many more who are not willing to do so. Continue Reading…

Fundraising Ideas: Thank You Notes

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When your group is brainstorming fundraising ideas, don’t forget to include the thank you note. There are several parties responsible for the success of your fundraiser. Volunteers, sponsors and staff have all contributed their time and effort so that you may be one step closer to supporting your cause. Of most importance, however, are the donors. Continue Reading…

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