5 Tips for Successful Fundraising

5 Tips for Successful Fundraising

Whether you are a private business, entrepreneurial individual or more importantly a non for profit organization, chances are you have come across a dilemma where you need to raise cash. Typically referred to as fundraising, this involves some clever and usually foolproof methods of raising the money you need to either supplement a weak cash flow or come up with a set amount of money needed for a worthy cause.

So, providing you have found yourself in a situation where you need to raise funds or simply want to try it out casually, definitely consider fundraising. If you are in this type of situation, here are five tips to get you started:

- Write out a plan mapping out exactly what you need to raise funds for, how much, and think of a reasonable time table in which you can raise the money without struggle. Without these three basic points, your fundraising event will likely be unorganized and you may come out with unwanted results. As part of this, also put into effect a plan to vigorously monitor and record what funds you do raise during the event.

- At this point, decide what type of fundraising you want to do. Some people will sell candy like chocolate as this is a very popular treat and sells well, which translates into great fundraising. There are also other ways to raise cash easily so do some research on the internet for example and see what others are doing.

- Do some more research and see if it is legal to publicly solicit donations or sales in the manner in which you have chosen. You do not want to risk getting fined as this will counteract your fundraising efforts!

- Once you have figured out all of the previous specifics, think about how feasible it will be to do the fundraising yourself. There are actually organizations and businesses out there, as well as individuals who make it their business to provide a professional fundraising service for you. In other words, they do the work and you get the funds. Just make sure that you can afford these services while still being able to raise sufficient funds.

- Providing all of these steps are followed carefully and you or your professional fundraising aide have come up with a fool proof plan, your fundraiser should also be fool proof and provide you with the needed funds as required. Always be sure to thank customers or donors along the way as this may even result in them contributing to your effort even further, like a repeat customer might do in a welcoming retail setting.

In conclusion, practically anything that deals with raising money can have difficulties associated with it. The level of professionalism and creativity that you and or your hired help bring to the fundraising table will decide whether the event is successful or not. By staying positive and upbeat, this will also help and give you a better chance of having a successful fundraising event.

10 steps to collecting $1,000 in Donations

It may seem like you need to ask a gazillion people to donate to raise $1,000, but when you break it down, it really isn’t too bad.

  1. Personally contribute $50 to your fund.  You should lead the way!
  2. Ask two family members to each contribute $50.
  3. Ask 10 friends to each contribute $20.
  4. Ask five neighbors to each contribute $20.
  5. Ask five co-workers to each contribute $20.
  6. Ask 10 people from your faith-based organization to each contribute $10.
  7. Ask your boss for a company contribution of $50 (better yet, find out if your company will match what you raise!).
  8. Ask four businesses or companies that you deal with through work to contribute $50 per company.
  9. Ask four businesses you frequent to personally contribute $25 (this is an easy one — ask your barber/hair stylist, dry cleaner or restaurant where you eat lunch every day).
  10. You’re done!  Total Donations: $1,000!  Now remember to write personalized thank-you notes so that next time you ask for a donation, they remember the appreciation.

Asking for donations can always be daunting, but FastTrack Fundraising offers some easy and innovative ways to ask for donations.  You can check them out here: http://www.fasttrackfundraising.com/donation-fundraising.php

How to Run a Successful Casino Night Fundraiser

How to run a Casino Night Fundraising Event

The purpose of these notes is to serve as a guide to anyone planning a casino party fundraiser event. There are certain points listed that might not be applicable to your event. However, we have attempted to address the typical scenarios an organizer will likely encounter.  For a more detailed guide, grab a copy of “Casino Night Fundraiser Secrets” at http://www.fasttrackfundraising.com/casino-night-fundraiser.php.

Table of Contents
1. Goal
2. Revenues
3. Expenses
4. Determining Ticket Price
5. It will be all right on the night if…

1. Goal

Generally when asked the question, “How much money would you like to raise at this event?” most hosts realize that they haven’t given it enough thought. Having a realistic goal of how much money you would like to raise is the key starting point. It should determine the price of your entrance fee and the limit of your expenses.

Decide how much money you would like to make from this event.
Draft a statement of your proposed Revenue and Expenses.

Obviously the key is to maximize your revenue and minimize your expenses. As fundamental as this concept is, most organizations disregard it when running one of these events.
Continue Reading…

10 Best Practices to Increase Email Response Rates for Fundraising

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We asked an expert for his top 10 tips on the nuances of email marketing for nonprofits and ways to increase conversion rates. One simple change he made lifted response 66%. Nonprofit organizations have different relationships with their members than businesses do with their customers. Those differences need to carry over into their email programs.“Part of the whole overall fundraising program is realizing that your newsletter that’s keeping people aware of your activities is really fundraising. Nobody will consider it that, but it really is the cultivation side of a fundraising program, not just asking for money once a month,” says Jeff Herrity, Internet fundraising professional.

When your list is ready for an appeal — or a donation request — Herrity follows a long list of best practices he has developed over the years for clients, including Amnesty International and the American Red Cross.

Here are his top 10 tips for putting together an email fundraising campaign:

The Email Itself

-> Tip #1. Put your request in the subject line

Continue Reading…

Fundraising Ideas: Network Marketing

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The face of fundraising has changed drastically since its conception. During the late 19th/early 20th century, the fundraising process required organizations, even widely recognized ones such as the YMCA and United Way, to rely on prosperous business leaders within the neighborhood to help support their cause. When fundraising, individuals representing these organizations were left with no other choice but to meet with respectable members of the community and ask for donations, a very straight forward method that is no longer considered an acceptable procedure as it once was. Continue Reading…

Fundraising Ideas: Donor Loyalty

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When people think about fundraising ideas, they tend to think in dollar amounts. Most fundraisers focus on earning money for the short term and completely disregard the long term. This is where the idea of donor loyalty comes in. Any non profit organization or charitable cause depends on their donations to fund their efforts. Donor loyalty can play a key factor in this. Continue Reading…

Fundraising Ideas: Why People Don’t Donate

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Fundraising is an essential process for any organization that wishes to promote their worthwhile cause to the general public. By fundraising, not only are you making others aware of the goals you are trying to accomplish; you are also increasing your chances of attracting potential donors who share your sentiments and want nothing more than to support you in your efforts. One, however, must be realistic throughout this entire process and acknowledge the fact that although some individuals will gladly offer donations, there are many more who are not willing to do so. Continue Reading…

Fundraising Ideas: Thank You Notes

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When your group is brainstorming fundraising ideas, don’t forget to include the thank you note. There are several parties responsible for the success of your fundraiser. Volunteers, sponsors and staff have all contributed their time and effort so that you may be one step closer to supporting your cause. Of most importance, however, are the donors. Continue Reading…

3 Steps to Fundraising Success

Ideas for a successful fundraiser Piecing together a successful fundraiser can be tough work, but it doesn’t have to be that way. Follow our easy three-step guideline to turn your struggling fundraising campaign a huge hassle-free success. Continue Reading…

Getting the Word Out – Promote Your Fundraiser

Promote Your FundraiserWhen it comes to generating funds, it doesn’t matter how noble your cause is or how organized your staff may be if people don’t know about your fundraiser. Publicity is a huge part of a successful fundraiser, and there are a number of different ways to go about it. Continue Reading…