So your school has decided to begin fundraising for the essentials towards higher education, leaving you to make a very important decision:  which course of action to take. There are more traditional methods, such as selling chocolate bars or magazine subscriptions; however, keep in mind that there is a possibility of other schools within the area doing the same. Instead, consider using discount cards to support your cause.  Discount cards provide savings at local shops and restaurants to members of the community and attract business for those shops and restaurants involved at a reasonable price for supporters and an even more reasonable price for you, leaving all parties involved in the fundraising process pleased. Here are some hints to help make your discount card fundraiser a success.

Smart Advertising

Take full advantage of the option to customize your discount card so that students, their parents and local residents will be tempted to buy one. Those within the neighborhood may know of your school or even possibly be alumni, so advertising your school name (and perhaps mascot) on the front of the card may cause them to sympathize with your fundraiser. Another idea is to promote the discount aspect of the card as much as possible to make the consumer feel enticed towards purchasing one or more, hopefully more. Most importantly, present potential supporters with a wide selection of goods to choose from as listed on the back of the card, goods that should catch everyone’s eyes.

Better Business

There are many shops and restaurants located within your area that either need more business or wouldn’t mind having more business, so do not be afraid to ask any local merchant to help support your fundraiser. Offer a variety of products and services that the customer would be interested in saving money from, such as different types of food from various restaurants and men’s or women’s clothing along with a haircut and oil change; the possibilities are endless.  If possible, ask businesses if they would be willing to advertise your school’s discount card to their customers.

School Pride

Encourage the entire student body to take part in the fundraising process. The more students involved, the more networks accessed, increasing the chances of promoting your worthy cause. Try not to reward individual achievement as while it may encourage some, it will also discourage others; instead, reveal to the students how this fundraiser will benefit them all and provide a reward that all the students can benefit from. After all, the success of your fundraising project lies in all of their hands.    

Reasonable Amount

Although discount cards are offered at very reasonable prices, you must take into consideration all the factors listed above when ordering a certain number of cards. How confident are you that your discount card will sell? You may wish to maximize profit, but remember that one can only do so in this situation if mostly all of their goods are sold. Simply put, be reasonable.

Find out more about Discount Card Fundraisers for your school.