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Fundraising Facts and Trivia


Did You Know ...

  • Some studies have shown that it requires an investment of 15 to 25 cents for every dollar raised while others claim it takes about 50 cents for every dollar.
  • In the year 2000, an independent study showed that 59% of American non-profits did not report any fundraising expenses to the IRS.
  • Winston Churchill once said, “You make a living by what you get. You make a life by what you give.” That’s something to consider when approaching fundraising.
  • According to Giving USA, individual contributions to non-profits reached nearly $200 billion in 2005.
  • Martha Stewart once helped a small non-profit raise funds receiving a book by eight-year-old author Nicholas Stewart. How did she help? Nicholas was featured on Martha's show!
  • According to the Association of Fundraising Professionals, 7% more women volunteer than men (on average, about 31% of women volunteer versus 24% of men). The most active age range for both genders is 35 to 54.
  • The IRS recently revamped Form 990, which details how much non-profit groups spent on programs, management, and fundraising. Don't forget to check out the latest changes!
  • Some of the world's richest people are also the biggest philanthropists. Microsoft founder Bill Gates and Virgin founder Richard Branson are among the billionaires who've pledged significant portions of their fortune towards worthy causes.
  • Presidential campaigns are some of the biggest fundraisers today, and current candidate Barack Obama broke records with $32.5 million raised in a three month period.
  • Helen Keller on giving: "Many persons have a wrong idea of what constitutes true happiness. It is not attained through self-gratification but through fidelity to a worthy purpose."

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